The internet is going through constant changes. How can you keep up with what’s best for you from both a marketing and legal standpoint?
Work with a team that creates an inclusive design and accessible website for you from the start.
Accessibility is good for business.
“Web accessibility features designed for the 20% of the population with disabilities can also be used by the other 80% of the population. Anyone can be affected by a situational disability where they would benefit from accessibility features.” Source: Web accessibility Initiative
Work with a team who knows your industry.
Whereas many companies focus on any industry and design from overused templates, we focus on business types where we have specific knowledge and expertise.
We have these specific areas of focus:
Law Firms & Attorneys Websites
We have the specific understanding and knowledge of the legal industry, including State Bar Rules regarding advertising. Members of our team specialize in Security, Privacy Policies, HIPAA compliance and Web Accessibility.
Is your website up to date and compliant? Call for free consultation 800-569-8279
Non-Profit Organizations Websites
We create a internet presence that focuses on your goals, which can include 3rd party tools for fundraising, online event management, content creation, branding, SEO, tracking, re-marketing and social media integration. Members of our team specialize in Security, Privacy Policies, FTC and AG regulations and Web Accessibility.
Start today with a website that works for you. Call for free consultation 800-569-8279
Small Business Websites Strategy
For companies selling products and/or services, our small business specialists and tech team create compelling sites that deliver traffic, new clients and customers and meets will legal compliance requirements.Members of our team specialize in Security, Privacy Policies, FTC regulations, PCI compliance and Web Accessibility.
Is your business site the best it can be? Call for free consultation 800-569-8279
Having JUST a website without any strategy or support, is similar to printing a brochure of your business, and then placing it in a stack of millions of other papers and hoping someone finds it, likes it, reads it and contacts you. Whew! Your online presence needs a strategy. Your content content needs to be managed to stay current. Search engines prefer current, relevant, unique content.
Having a website that is old, outdated, not Accessible and not mobile friendly could end any previous traffic you once received.
Is your website Accessible?
Is your website mobile friendly?
Call for a free consultation 800-569-8279.
We only use White Hat techniques. Therefore we
» Never promise you first page placement on Google (check out what Google has to say about companies that make this promise)
» Never provide you any links from spam directories
» Never add you to any link farm sites.
» Never promise you unreasonable instant results.
Instead some of what we can do for you, include:
» Strategy and Planning
» Website Designing and Maintenance
» Accessibility added from the beginning
» Testing and remediation
» Local Listing Management
» Content strategies, SEO systems and methods
» Blog strategy – content and marketing
» Top Authority Niche Directory Submission
» Press Release Distribution
» Appropriate Niche Market Commenting
» Niche Blog Review
» PPC Management
» On Page Optimization
» Niche Link Building
» Social Media Strategy & Marketing
» Reputation Management
» Analytics & Reporting
» Always follow search engine guidelines and conditions to keep your internet presence in good standing.
» Always follow online privacy laws to keep your internet presence in good standing.
» Always follow Accessibility guidelines (WCAG 2.0)
With each change in the search engines algorithms, even more emphasis is placed on UNIQUE & FRESH CONTENT and quality connections between businesses, their blogs and their social network activities. The internet has changed how we market. It’s no longer a “sell harder” arena. The most effective companies following a planned internet marketing plan are seen to post less about their products or services and more about things that help their customers solve problems.
With the updates and changes in online privacy laws, and the importance of having a website that is accessible to all persons, it has become essential to make sure your website is compliant.
A few of the areas that help to support your web presence beyond your website may include some of the following. REMEMBER, marketing is NOT one-size-fits-all.
SOCIAL MEDIA -NETWORKING:
– At one time online social networking was seen as as fad and a kids toy. Effective social networking helps to build on your brand, establish and grow relationships with your niche market and create platforms where your information can always be located.
BLOGS – Blogs are an opportunity for you to publish your expertise, your opinions, answer questions and provide problem solving information. According to University of MA Dartmouth Center for Marketing Research: One hundred and sixteen (23%) of the primary corporations listed on the Forbes 500 have a public-facing corporate blog.
ARTICLES – Marketing by using your articles is one of the more simple methods of getting more business. Placing your information packed articles on the internet is a powerful tool for bring attention to you, your website and your expertise. Placing your articles on the appropriate sites to bring you the attention from your target market will give you the greatest return.
PRESS RELEASES – Search engines pay attention to press releases. Effectively written and distributed press releases regularly appear in the top search results.
PODCASTS – Once limited only to the iPod, text-to-speech capabilities of the podcasts can be added to your websites and blogs which now allow your visitors to listen to your content. This can be a valuable tool for visitors with disabilities as wellas people who love to listen to information while they work or relax.,
AUDIO – As mentioned above adding sound to your website and blog can be an inviting and powerful tool to capture visitors, and it makes your website accessible to persons with a hearing disability.
VIDEOS – Videos has fast become a powerful marketing tool – when created and distributed appropriately. Videos can be added to your websites, blogs and email newsletters as well as posted on independent video sites such as YouTube. Simple rules separate an effective video from a waste of time and money. All videos we create include captions and transcripts.
Other internet marketing avenues include: Branding, Keyword Optimization, Search Engine Optimization, Pay Per Click Programs, Affiliate Marketing, Content Maximizing, e-Commerce, Joint Venture Marketing, List Building, e-Zine Marketing and Webinars.
ANALYTICS & REPORTING – All internet marketing programs are monitored and clients receive ongoing reports.
The more you and your expertise is seen in your niche market, the greater the chances for return on your time and financial investment. No time or expertise to do it yourself? Cal us 800-569-8279
With the consistent change in the internet, more marketing opportunities are becoming available every day. Some of these may be viable for your business. Keeping current is essential. To gain the best benefit from your internet marketing you must know which ones are best suited for your business, your clients and prospects and your desired return.
Call us for a Free Consultation 800-569-8279